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​​​​Wisconsin is home to amazing natural places, world-class outdoor brands, and fun-loving outdoorists, that’s why we’re so excited to lead the first Wisconsin Office of Outdoor Recreation. A $7.8 billion industry, a top driver of tourism, supporting tens of thousands of jobs, and with endless options for recreation all four seasons, Wisconsin has a compelling story to tell. For an expert in all things outdoor recreation-related, please contact the Office's media specialists listed to the right​.​

Your Resource Hub

As the hub of Wisconsin's outdoor industry, the Office of Outdoor Recreation is well-connected to a diverse network of partners and maintains a deep understanding of the industry. Mine our recent economic impact report​ for data detailing the critical contributions of outdoor recreation to Wisconsin's economy or reach out with questions or an interview request.​​









In the News

The Office of Outdoor Recreation works within the Dep​artment of Tourism to help to raise the profile of Wisconsin as an outdoor recreation state. Here are just a few of the headlines we’ve secured: 

Wisconsin State Journal​

RV Industry Association

Wisconsin Public Radio

Milwaukee Journal Sentinel

Spectrum News 1

Burnett County Sentinel

Milwaukee Business Journal

Milwaukee Business Journal

Spectrum 1 News

Great Lakes Now

Milwaukee Business Journal

NBC 15 Madison

Milwaukee Business Journal