Resources
Workforce Attraction Tool
Outside in Wisconsin
Access a free, ready-to-use booklet that positions Wisconsin as a top destination for both careers and quality of life. Designed for employers and communities, this resource highlights the state’s outdoor recreation advantage to support talent attraction.
Turn Quality of Life
Into a Recruitment Advantage
Use this booklet to show prospective employees why Wisconsin stands out. From trails to waterways to wide-open spaces, it helps tell a compelling story about living and working here.
Why Choose Wisconsin
The Path Starts Here
Outdoor recreation, affordable living, strong schools and vibrant arts and culture make Wisconsin a standout. Communities with access to the outdoors consistently attract more residents, especially in an era where people have more flexibility in where they live and work.
How to Get the Workforce Attraction Booklet
This free resource is available as a PDF download for electronic sharing or as a press-ready file for your own commercial printing and distribution. You may also customize the booklet with the addition of your logo on the cover, a cover image related to your business/product/location as well as a short company message. More details on the customizable option are below.

Select Your Version
Perfect for electronic sharing via email or website.
Request the press-ready file for commercial printing on your own.
Add your logo to the front cover, provide a cover image related to your business, product or location, and provide a short company message on the interior (page 3). See the customizable features in the image above. All other content and images of the booklet will remain the same. All assets provided for customization will be approved by the Wisconsin Office of Outdoor Recreation.
Request a sample copy of the printed publication to be mailed to you. Limited supplies are available. You can preview the booklet by downloading the high-resolution PDF.